Weddings cost too much. That's the honest starting point. We wanted to give couples one less thing to worry about — a place to collect every photo from the day without paying for it, without surrendering their data, and without needing a tech person to set it up.
This was built by someone who just likes building things. No company, no investors — just a belief that AI and the web can make services genuinely abundant and free for people who need them. Weddings felt like the right place to start.
The platform is designed to be self-serve because that's the only way it can stay free. The simpler it is to run, the more couples we can serve without charging anyone.
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